MACT
| Wouldn’t storing credit card information make it easier for people to buy more tickets? |
It’s true, storing financial data might make it marginally easier for people to buy tickets but when you store financial data you attracts hackers. For proof, click this link to read about what recently happened to a very well known ticketing service. If the largest marketing and ticketing company in the world can’t keep customer’s financial data safe, who can? Since it is nigh on impossible to thwart the hackers it just makes more sense many ticketing services choose to not store financial information. If they don’t store it the hackers can’t get it from them. Does your on-line ticketing service store or not store credit card information. That’s another consideration when choosing your on-line ticketing service. Many have chosen to not expose themselves, your customers and your organization to the threat of hackers. If I, as an on-line ticket buyer, choose to have my credit card information stored and easily accessible, my browser offers that capability. And since the information is stored on my computer, it is a much less tempting target for hackers. (One or two credit cards versus thousands of credit cards.) MACT’s on-line ticketing service, Tickets to the City, has chosen to not store credit card information. That’s just one of the reasons that many organizations of all descriptions and sizes are choosing TicketsToTheCity to handle their online ticketing needs. |