MACTSubject Lines That Sell Tickets
Well-crafted emails can help boost ticket sales, increase audience engagement, and build long-term loyalty. But they have to be opened.
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September 14 – 20 is Arts in Education Week
National Arts in Education Week is our collective opportunity to raise awareness, take action, and inspire change for every student’s right to access quality arts education.
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Seeking sites for MACT*Fest ’27 and Region V AACTFest ’27
MACT is in the process of soliciting hosts for MACT*Fest 2027 in February or early March of 2027 and the Region V AACTFest in early April of 2027.
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FEDERAL ARTS ADVOCACY UPDATE
September 2025 Stronger Together: National Arts in Education Week Launches Critical September Push As Congress returns from recess and students head back to class, federal education funding is restored—proof that when AFTA and 600+ partners raise our voices, advocacy works. But challenges remain. With the FY26 budget deadline approaching, Congress will soon debate amendments that…
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Enough Gun Violence!
What can we do as a theatre community to combat this tragic epidemic of violence?
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Give or Get
A Give or Get program ensures that board members are fully invested in your nonprofit’s success, both philosophically and financially.
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8 Ways to Find New Audiences to Target
Targeting new audiences is a great way to ensure your theatre’s longevity and higher overall engagement rates.
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Encourage Creativity Advocate Tools
Want to make a difference for kids? Americans for the Arts has created a series of videos to inspire action in support of arts education.
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The First Labor Day
The first Labor Day, held in New York, was almost a disaster.
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Why Join MACT?
Joining the MACT can bring a lot of tangible benefits to your theater. Here’s why it could be a great move for your theater …